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6-22 March 2014
LAUNCH: 6 MARCH
6PM - 9PM
gallery open:
thurS - Sat 12 - 6pm
benjamin brett /
jack brindley /
alice browne / jess flood - paddock |
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GUEST CURATED BY
JOSHUA LOCKWOOD
Our daily lives
are spent in a generalised, unremarkable state of ordinary consciousness
in which we do not experience emotion, what might be described as mood fluctuations,
whose movements are more or less good, bad or indifferent. We experience
(or potentially experience) emotion when there is a deviation or
irregularity from the norm, provoking an interest. Artists deliberately
perform operations that come instinctively, consciously or unconsciously,
to confuse our everyday schemas. In doing so they attract attention,
sustain interest, and create emotion in their audiences.(1)
According to
V.S. Ramachandran and William Hirstein’s research, the artist, consciously
or not, employs eight universal principles when making work to stimulate
the audience’s brain. These principles act as a framework for understanding
visual art, aesthetics and design. The principles explain why we instantly
respond to an artwork more than others, they are not fixed in terms of
originality or the evocativeness of individual artworks.(2)
THE 8 PRINCIPLES
OF THE ARTISTIC EXPERIENCE:
1. THE PEAK
SHIFT PRINCIPLE
2. Isolation of
a single cue
3.Perceptual
grouping
4. Extraction of
contrast
5. Perceptual
problem solving
6. Unique
advantage point
7. Visual
Metaphors
8. SYMMETRY
The selected artists
demonstrate one or more of the eight principles. Using the principles we can
explain why we are drawn to them without thinking about the context or the
interest of the artist. Our interest in the works can be described by one
of the eight principles. Allowing use to consider to what extent taste or
education come into play when viewing artworks. Is art actually a matter
of triggering our inbuilt responses, as apposed to an academic
interpretation?
Benjamin Brett
(b.1982) lives and works in London, graduating from the RCA in 2013. He
has recently exhibited in a group show, Synesthesium at Ana Cristea
Gallery, New York. He will be included in the upcoming Thames and Hudson
publication 100 Painters of Tomorrow.
Jack Brindley
(b.1987) lives and works in London, graduating from the RCA in 2013. He
was selected as one of the Bloomberg New Contemporaries in 2012 and has recently
had a solo show at Pippy Houldsworth Gallery earlier this year.
Alice Browne
(b.1986) lives and works in London, graduating from Wimbledon College of
Art in 2009. Her recent shows include In Place at Limoncello Gallery,
London and Sequence at Annarumma Gallery, Naples.
Jess
Flood-Paddock (b.1977) lives and works in London. She has been awarded the
Kenneth Armitage Foundation Fellowship, including a two year studio residency
in London and has an upcoming solo show at Carl Freedman Gallery.
(1) Ellen
Dissanayake (2009) “The artification hypothesis and its relevance to cognitive
science, evolutionary aesthetics, and neuroaesthetics”. Cognitive Semiotics
5, 148-173.
(2) Ramachandran,
V.S.; Hirstein, William (1999). "The Science of Art: A Neurological
Theory of Aesthetic Experience". Journal of Consciousness Studies 6
(6-7): 15–51.
Benjamin Brett, Jack Brindley, Alice Browne, Jess
Flood-Paddock, Joshua Lockwood, The Attic, Nottingham
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